Leading Retail News Magazine Publishes Eneref’s Research on Daylight’s Benefits for Retail Stores
Eneref Institute has found that the key benefits of daylighting for retailers also include increased foot traffic because stores with natural illumination were reported to feel more inviting by customers interviewed for this Report. In the Eneref survey, architects reported that they specify natural daylight for many reasons: improved aesthetics, more pleasant psychological feelings, enhanced quality of light, elevated visual comfort and better color balance.