September 29, 2011

Johnson Controls, Letter to Solar Thermal Industry

“I want to express my opinion and comment on the efforts Eneref Institute has made this year, helping the solar thermal industry work directly with the Pentagon and the outreach of the Solar Heating & Cooling Newswire and the Case Studies published by Eneref Institute have been right on target.” — Director, Solar Heating & Cooling, Johnson Controls.


Eneref Institute Report Examines the Market and Sales: US Solar Heating.

Several new state-level solar thermal incentive programs – and especially California Solar Initiative (CSI) – will influence the solar hot water industry in 2011, nearly as much as natural gas rates. Meanwhile, although manufacturers will find what is still a virgin marketplace and contractors will benefit from a choice of well-made products they will also find customer resistance and confusion that could be exacerbated if, as the market grows, a few inferior products or installations taint.